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The age of free apps
Tweet We can’t even remember the days when it all started. When Google Play was a store with a couple of apps…the days with low competition…Many claim that since then people have slowly started to...
View ArticleYou advertise, you monetize – basics
Tweet You’ve created your app? You’re doing that now? Or maybe plan on doing it? Never mind, you’re here reading about app monetization and this means you’re headed in the right direction! We hope...
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Freemium- it’s almost free
Tweet The word freemium comes from two words “free” and “premium”. Free- usually signifies the initial state of an app. Premium- means that some money is required to unlock additional features. An app...
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Spot on In App Purchases
Tweet We already learned how companies like Roivio and Ubisoft can mix business models, can exaggerate at times with some prices, or simply become annoying by pushing consumers so hard they’d rather...
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Tweak your monetization strategy
Tweet Adopting one business model for app monetization may seem logical. In our previous articles we explained how Candy Crush deals in-app purchases and what is the meaning of “Going Glocal”. Today,...
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Business is Business
Tweet A typical mistake you could make when thinking about the app business is regarding it as something different. Yes, business models may vary as well as monetization strategies, but business is...
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App monetization through crowd-funding
Tweet We have all seen successful crowd-funding campaigns skyrocketing on popular sites like Kickstarter or Indiegogo. The gaming industry changed because of this powerful opportunity, and we now have...
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Extra ways to monetize your app
Tweet Even beginners in app development know the most popular ways of app monetization. Those certain enough that they’ve created a unique app go with the “paid” business model, free to play apps turn...
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